California State University, Sacramento

 Course Description

MKTG 126 Salesmanship.  Students will learn and apply the principles of salesmanship through preparing and videotaping a sales presentation. The student will learn strategies involved in prospecting, developing sales presentations, closing and time & territory management. The course is taught through a variety of techniques including lectures, guest speakers and role playing of sales presentations.

 

Instructor

e-mail Kelleyca@csus.edu.