Top header graphic with link to CSUS Home Page california state university, sacramento
Header Graphic
sac state homeadvancementpublic affairs
 
 Search Sacramento
 State website

  Sacramento State
  main news page


media resources graphic
   news releases
   news and events
     archive

   facts & stats
   experts guide
   image downloads
   news by e-mail
   contact news
     services staff

   submit news
     & events

   feedback

publications graphic
   Sac State Magazine
   Sacramento State
     Bulletin

   Newslink
   Sacramento State
     Catalog


calendars graphic
   events this month
   search events
   academic
   athletics
   commencement

additional news graphic
   Capital Public Radio
   alumni association
   crime alerts
   construction
   CSU Newsline

visitors resources graphic
   visitor relations
   commencement
   Sacramento State
     ticket office

   campus directory
   campus tours

Capital University News, California State University, Sacramento

August 17, 2005

New Sacramento State logo to debut Sept. 1

Sacramento State will unveil a bold new logo at a campus rally featuring campus and community leaders, the University’s Marching Band and Cheer Team, giveaways, free food, music and a few surprises.

The event will be during first week of fall classes at noon, Thursday, Sept. 1 in the University Union.

The new logo symbolizes Sacramento State’s role in the Capital Region as a place of leadership, great teaching, opportunity and pride. It also evokes the University’s vision of becoming a “destination campus” through its ambitious Destination 2010 initiative.

The logo unveiling begins in the University Union Ballroom with the band and cheer team warming up the crowd. After the logo is unveiled a host of students, staff and community members will take the stage to show off new logo-gear. That same group will hand out logo merchandise before heading outdoors to nearby Serna Plaza for a post-rollout party featuring music, food and more giveaways.

The Hornet Bookstore, which is donating some of the t-shirts to be given out at the event, will have logo gear available for sale that afternoon.

The logo and accompanying graphics make up a new identity package for the University that will be used to ensure that Sacramento State print, web and other products have a consistent look. That, in turn, will help the University better share its success stories with the public, raise its visibility and build support for its programs.

The logo and other marks were developed by Berkeley- and Honolulu-based Osaki Design. In creating the new look, Osaki worked with a campus committee made up of student, faculty, staff and community representatives. The final identity package is based on hundreds of pages of campus-generated research and documents, as well as meetings with more than 300 students, alumni, faculty, staff and community members.

Background about the development of the identity package is online at www.csus.edu/pa/identity. For more, contact Public Affairs at (916) 278-6156.

Following the unveiling, the logo and accompanying graphics will be available to media on CD. A selection will also be available at www.csus.edu/pa/identity – for the required password contact Public Affairs at (916) 278-6156.

####

California State University, Sacramento • Public Affairs
6000 J Street • Sacramento, CA 95819-6026 • (916) 278-6156 • infodesk@csus.edu
Bottom bar graphic back to top


California State University, Sacramento • Public Affairs
6000 J Street • Sacramento, CA 95819-6026 • (916) 278-6156 • infodesk@csus.edu