Office of Public Affairs and Advocacy

Marketing Projects Request Form

PROJECT TITLE:


Dates:

Final requested by:

Run dates(if applicable):


Contact Information:

Name: Email: Ext:

College: Department/Program:

Campus address:


Project Type (required):

Production (Simple change, existing art. Date, logo, posting copy, etc. No approvals except to check accuracy.)

New project (Brand new request or significant changes/redesign to an existing piece. Single item.)

New campaign (Various elements with a unifying theme. Multiple pieces.)


Request Includes:

Printed piece Digital design Graphic/Logo request Photo/Video Web Copy Other

Production order: 2 – 5 days (printing time may not be included)

Describe the change needed to existing art, the image or logo being requested, or other minor change needed:

Original art location:

Final art delivery details:


Printing Requirements (if needed):

Quantity: Budget Amount: Will it be mailed?

Other specifications (paper, etc):

New requests: 2 – 6 weeks (printing time may not be included)

Project Overview:

Briefly describe the project:

What is the goal?

Who is the target audience?

Who is it from?

What is the primary message? And why will it resonate with the audience?

What is the call to action?

What details must be conveyed?

Visual elements to include?

Provide copy here (please indicate if this is not final):

Any other items to consider?


Production Specifications:

What type of project?

Is it a folder, brochure, flier, postcard, ad, billboard, letterhead, email, etc. Describe:

Other specific requirements?

Is it full color, b/w, color theme, what size, number of folds, pockets, etc. Describe:


Printing Requirements (if needed):

Quantity: Budget Amount: Will it be mailed?

Other specifications (paper, etc):

New campaigns: 4 –12 weeks. Project plan and timeline to be provided. (printing time may not be included)

For new campaigns, a team meeting and the completion of an additional Creative Brief is recommended.

Project Overview:

Briefly describe the project:

What is the goal?

Who is the target audience?

Who is it from?

What is the primary message? And why will it resonate with the audience?

What is the call to action?

What details must be conveyed?

Visual elements to include?

Provide copy here (please indicate if this is not final):

Any other items to consider?


Production Specifications:

What type of project?

Is it a folder, brochure, flier, postcard, ad, billboard, letterhead, email, etc. Describe:

Other specific requirements?

Is it full color, b/w, color theme, what size, number of folds, pockets, etc. Describe:


Printing Requirements:

Quantity: Budget Amount: Will it be mailed?

Other specifications (paper, etc):