A Message from President Gonzalez
Sacramento State has built an impressive legacy in communications, both in the alumni we have produced and the ways we have integrated new technologies into our educational mission.
One example for me is how we communicate with students at the University level. Information from and about the campus once was handled primarily through paper letters and brochures, with the institution choosing what was sent. Today’s students want to choose how they access information, and their preferences vary widely.
I’m proud to say Sacramento State’s students are often at the forefront of modern communications tactics.
Last semester, a student group called Hornets for a Healthy Hive launched an information campaign with the goal of making Sacramento State a tobacco-free campus. The effort was tied to one of our communication studies classes and included social media, educational outreach and research-based messaging.
Their work was a success. My staff and I worked with them to create a tobacco ban for the campus that will be implemented next year.
The students’ professionalism was very impressive, and I sought their help this semester with publicizing Sacramento State’s partnership with the March of Dimes’ primary fundraiser, the March for Babies.
On a final note, I want to assure you that we remain committed to keeping the members of our community informed about the University. In addition to publications like Sac State Magazine, we put a lot of information online on our website. I also post campus updates on my page, csus.edu/president.
Thank you once again for being part of our community.