Quick Links
What we say and how we say it represent our very nature, and the way in which we communicate reinforces it. The brand platform drills down to who we are and what makes us shine. These highlights and proof points can be used in all types of communications. Editorial and media relations guidelines help direct the "how"
The following are links to popular downloads:
Brand Book - Brand Platform
- Identity Style Guide
- Graphic Elements
- Applying the Identity
- Advertising Guidelines
- Design Examples
- Social Media and Mobile Best Practices
- Social Media Guidelines
- Web Guidelines
- Sub-Identities and Other Guidelines
- Visual Identity Architecture
- Logos and Logotypes
- Sacramento State Points of Pride
- Made at Sac State Special Mark Style Guide
- 2014 Perception Survey Slides
- 2014 Perception Survey Report