Chapter 8
Learning Objectives
- List
some of the major reasons organizations need to make location decisions.
- Strategic
Importance of Location Decision
i.
(First Reason) Entail a long-term commitment, which
makes mistakes difficult to overcome.(pg348)
ii.
(Another Reason)Locations Decision often has an impact
on investment requirements, operating costs and revenues, and operations. (pg.348)
iii.
(Another Reason) For both manufacturing and services; for
the importance of location decision is their strategic importance supply chains.
(pg348)
- Explain
why location decisions are important
- Profit
oriented organizations base their decision on profit potential, whereas
nonprofit organizations strive to achieve a balance between cost and the
level of customer services they provide. (pg 348)
- Discuss
the options that are available for location decisions.
- Locations
Options
i.
One is to expand on existing facility (pg 348)
ii.
Another option is to add new location while retaining
existing ones, as is done in many retail operations. (pg. 349)
iii.
A third option is to shut down at one location and move
to another.(pg 349)
iv.
Finally, organization have the option doing noting. (p
349)
- Describe
some of the major factors that affect locations decisions.
- Availability
of an abundant energy and water supply and proximity to raw materials.(pg
349)
- Transportation
costs can be a major factor (pg 349)
- In
service organizations, possible dominating factors are market related and
include traffic patterns, convenience, and competitors’ locations, as
well as proximity to the market. (pg 349)
- Outline
the decision process for making these kinds of decisions.
- First-
Decide on the criteria to use for evaluating location alternatives, such
as increased revenues or community service. (pg349)
- Second-Identify
important factors, such as location of markets or raw materials. (pg 349)
- Third-
Develop location alternatives (pg349)
i.
Identify the general region for a location
ii.
Identify a small number of community alternatives.
iii.
Identify site alternatives among the community
alternatives
d. Fourth-
Evaluate the alternatives and make selection