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Fashion Sustainability Initiative & Collaboration Consumer Practices

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Consumer Practices

Everyone needs to wear clothing no matter what your age, gender, income, lifestyle, and marital status is. Do you know how each garment in your closet is made? Do you know what happens to your donated garments?

Did you Know?

  • Making one cotton shirt can take up to 2,700 liters of water that’s 2.5 years of drinking water for one person.
  • 20% of all global water pollution is from dyeing textiles.
  • Majority of clothes are made using fibers that consist of crude oil, which is impossible to reuse.
  • 85% of donated clothing goes directly to the landfill.
  • Each person in the U.S. throws away 103+ pounds of textiles each year.
  • Majority of returned items in retail enter the landfill or are incinerated.
  • Every second a garbage truck of clothing is incinerated or goes to a landfill.

assorted fashion items, including shirts, a hat and raw cotton

Shop Sustainably

Useful Sources

  • Global Footprint Network
    • A research organization that is changing how the world manages
      its natural resources and responds to climate change.
    • What is your impact? - Calculate your Ecological Footprint and
      personal Overshoot Day.
  • Good on You
    • look at certifications, standard systems, and ratings to rank more than 2,200 fashion brands.
    • power the sustainable shopping experience
  • Shop Ethical
    • Shop Ethical! is a project of the Ethical Consumer Group.
    • The Ethical Consumer Group is a community based, not-for-profit organization and network, set up to help facilitate more sustainable purchasing practices for the everyday consumer.

The True Cost Documentary

The True Cost: Who Pays the Real Price for YOUR Clothes | Investigative Documentary from 2015

Students' Work

Fashion Shows

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